About

I'm a designer.

For me, growth as a designer is a lifelong journey — one that began with a childhood often spent drawing, building with Legos, and discovering what computers could do.

As a young adult, I studied problem solving across disciplines: first Architectural Design, then Visual Design. That path led to a BFA in Graphic Design and an MEd in Educational Technology (Instructional Design). When the Web expanded in the 2000s, my work naturally matured into a multi-disciplinary design craft — one I've continued to evolve ever since.

With more than 25 years in the workforce (résumé PDF) and being a husband & father of two daughters, I've grown through both challenging professional work and meaningful life experiences. Through it all, I've remained committed to five core principles — what I call my HEART:

• Humility
• Empathy
• Artistry
• Responsiveness
• Technical skills

These principles matter now more than ever. In an age where AI can generate multimedia in seconds, I believe the differentiator isn't quickest output — it's judgment. Knowing when something is right, why it resonates, and how it serves people. I've learned that lack of design leads to hindsight, basic design yields insight, and good design gives foresight. This foresight is what I bring to every project – merging the speed of modern tools with human-centered creativity and sound judgment.

Feel free to contact me or learn about my work.

When I'm not designing, I enjoy being with family & friends and dabble in drawing & photography.

Some favorite quotes...

The control which designers know in the print medium, and often desire in the web medium, is simply a function of the limitation of the printed page. We should embrace the fact that the web doesn't have the same constraints, and design for this flexibility. But first, we must accept the ebb and flow of things.

If you're not prepared to be wrong, you'll never come up with anything original.

Some people see the glass half full. Others see it half empty. I see a glass that's twice as big as it needs to be.

An exclusion habit is the belief that whoever starts the game also sets the rules of the game. We think we don’t have power to change a game, so we abdicate our accountability. We keep repeating the same behaviors, over and over.

Lack of design leads to hindsight;
basic design yields insight;
good design gives foresight.